Latest from Tecmark
3 Ways to make a client pitch boring as hell
October 30, 2017 by Hana Bednarova in Content Marketing, Digital PR
At some point during your career in an agency, you’ll find yourself pitching to a client. And it doesn’t stop there – from pitching and presenting a campaign strategy there’s a phone call & face-to-face meeting, and eventually reporting.
The three steps to creating effective seasonal content
October 20, 2017 by Rebecca Beale in Content Marketing
Halloween is almost upon us, and alongside the pumpkin spiced lattes and Pennywise costumes comes an indigestible amount of seasonal content from brands. Some of it is absolutely amazing, some… not so much.
How To Influence Influencers: 4 Foolproof Techniques
October 13, 2017 by Richard Parkinson in Digital PR
When working with influencers you can have incredibly varied outcomes, because every single influencer is different; each one is their own person, with their own lives, doing their own thing. For that reason, in this post I focused on how to influence the influencer.