We’re proud to announce that Tecmark’s Head of Search, Stacey Cavanagh, will be speaking at this year’s SearchLove event in London. Stacey has been invited to take the stage alongside some of the industry’s biggest names, including Will Reynolds, Aleyda Solis, Peep Laja, Kelvin Newman and Will Critchlow. Stacey will be sharing 36 tips, tricks […]
How Small Businesses Can Integrate Print and Online Marketing for Increased ROI
For small businesses, marketing is key to growth. If people don’t know who you are, understand what you do, or recognise what sets you apart, you will find it virtually impossible to generate sales. Marketing is an investment no business can afford to ignore, but deciding how much to spend, and which channels to focus […]
Content and M-Commerce Websites: How to Get it Right
In recent years, we’ve seen Internet shopping growing at a phenomenal rate. From big high street retailers to businesses that do all their trading online, the growth of e-commerce has provided a valuable new revenue stream in almost every customer-facing industry. And the companies that have best understood what constitutes a good online shopping experience […]
Was Google’s acquisition of Motorola a good idea?
Earlier this month, Google announced it was acquiring Motorola Mobile for $12.5 billion. Everyone in the technology world pretty much agrees this was a bold move by Google, but whether it was a sensible decision remains open to debate. In the world of online search, Google is by far the dominant force, with 92% market […]
How hackers exploit search trends to drive traffic to malicious sites
This bank holiday weekend, there were a couple of major stories in the news. On Friday, people all over the world celebrated the royal wedding, then, on Monday, we were told Osama Bin Laden had been killed. Both events, despite their stark contrasts, had strange parallels. Both sparked outpourings of national pride and flag-waving, and […]
Ridiculous trousers optional with Puttluck, the groundbreaking new golf game from Tecmark
Puttluck is the first ever golf app to use the iPhone 4’s gyroscope. Tecmark has spent over a year developing the game for Steve McGuinness – a PGA professional golfer and co-founder of Mobile Golf Games Ltd. The game features Wii-style motion controls that utilise the iPhone’s built-in gyroscope and is powered by an advanced […]
Tecmark launches Good Shot for iPhones, iPads and iPod Touch
Developed in partnership with game designer Sanjay Purswani, Good Shot is the latest mobile game from Tecmark. Inspired by the legendary NES game Duck Hunt (1984), Good Shot is a 2D shooter just as visceral as its 8-bit predecessor. Combining polished graphics with an amusing storyline and a reassuringly direct touch-screen interface, it’s definitely not […]
Social media: What’s the worst that could happen?
These days, organisations of all sizes are talking about social media strategies. Social media is becoming an increasingly important marketing tool, without doubt. It can help you engage your customers better or get more insight into how they behave, and it’s also a platform you can use for things like PR and recruitment. At the […]